Despite some very concerted efforts by video game publishers, it appears 3D is still having trouble finding traction with gamers.
Sony 3D TV Bundle (Sony)More than half of 1,000 gamers recently surveyed say they're not interested in 3D becoming a part of the next generation of consoles.
Games comparison site Playr2.com was behind the research. And while the study was hardly scientific (it was conducted via a survey on the site), the results were still interesting, given the heavy push 3D will be getting before the year is out.Of the people who said they wouldn't welcome 3D next generation, 44 percent said the technology was unnecessary while 22 percent felt the technology would actually impair the playing experience.
It's worth noting that this wasn't a blowout vote. 47 percent of those surveyed said they welcomed the technology.
"Rumors are constantly flying around about the next big console releases, so we wanted to see what gamers would think about the possibility of a 3D enabled console," said Simon Kilby, founder of Playr2.com. "It was surprising to see that the majority were against it, but many seemed to be disappointed by the technology on the Nintendo 3DS and wouldn't like to see the technology spread to other consoles."
The 3DS has had its share of disappointments. Sales of the system never lived up to expectations and Nintendo is counting on a $70 price cut and significant holiday game lineup to revive interest before the end of the year.
Sony, meanwhile, will continue to actively push 3D this year. The company is not only ensuring that its top holiday releases — including Uncharted 3: Drake's Deception and Resistance 3 — have 3D options, but will introduce a PlayStation branded 3D set later this fall. For $499, gamers will be able to buy a 24-inch 3D TV that comes with a set of active 3D glasses, an HDMI cable and a copy of Motorstorm: Apocalypse.
"3D gaming is on the verge of completely taking off," says Jack Tretton, president and CEO of Sony Computer Entertainment America. "I think it's a very similar analogy to HD. … Content will drive adoption."
Not everyone in the industry is quite as enthusiastic, though.
"I think it's a good addition to gaming, but I don't think it's a complete revolution," says Yves Guillemot, CEO of Ubisoft — which led the industry's modern 3D gaming push with James Cameron's Avatar. "We have to learn how to take advantage of depth with 3D so we can have a different way to do things."